MASS PARTICIPATION WORLD
Facilitating Year-Round Engagement and Collaboration
Fostering collaboration and best practice in the mass participation industry
Industry insights with customisable reports on a participant’s year-round journey
Grooming the next generation of mass participation leaders
Leveraging years of combined experience to deliver goals
Online Summit 2020
Wed 14 October 2020
InsightsExpanding on the inaugural 2018 Asian Runner Survey which was conducted in partnership with Running USA and drawing on Mike’s 30 years of data and insights experience, MPW is building a series of surveys that will help all industry verticals to understand “Mass Participation 365” – the year round journey of a mass participation participant. The surveys will be used to generate multiple annual insight reports by vertical (running, cycling, triathlon, swimming, obstacle etc) as well as by city, country and event.
Both Chris and Mike are passionate about sharing their combined 65 years of knowledge to help current and future leaders avoid some of the mistakes that they have made in their journey. Through MPW, they will be sharing their knowledge and insights through a variety of platforms including free webinars, subject-based workshops, and a program of five and 10 month Master Classes.
In our continuous effort to empower the industry and share knowledge with current and future leaders, Mass Participation World hosts several year-round education sessions including:
Join a group of dedicated industry leaders in a peer-supported master class journey that will equip you with the know how of mass participation. Intake starts annually with options for a 5 and 10-month program.
Hosted for small groups, our interactive workshops impart practical knowledge with direct interaction and real-life scenarios for participants.
Join one of our free hour-long webinars covering an aspect of mass participation where we provide insights and industry best practices.
Book out Chris or Mike to have a one-on-one conversation. Whether it’s a new event concept, a potential sponsor activation, a review of your current processes, get an expert’s opinion in a private setting.
Mass Participation World (MPW) was co-founded by Chris Robb and Mike Laflin who between them have over 65 years of experience in the sports industry.
Chris is a 35 year Mass Participation veteran which has seen him at the helm of events for over 1 million people including the 60,000 runner Singapore Marathon. He is also the author of Mass Participation Sports Events as well as being an international speaker who has spoken in 15 countries.
Mike is the Founder and Former CEO of Sportcal and now the Founder, Director and CEO of Global Sports Strategies. Mike brings over 30 years of experience with data & research in the sports industry.
There is no doubt that the world faces huge and growing health issues.
At MPW, we passionately believe that Mass Participation sports have a massive role to play in the future health and wellbeing of the world. Without doubt, the best results can be achieved through partnership and collaboration across the entire industry eco-system. Our dream is to see an industry that works together across all verticals to help raise the tide so that all boats rise. Together, we can positively impact the lives of hundreds of millions of people.