A DIGITAL TOOLKIT TO HELP ENCOURAGE PARTICIPANTS TO COME BACK TO IN-PERSON EVENTS
Mass Participation World (MPW) is delighted to have joined forces with the Abbott World Marathon Majors (AbbottWMM) to launch #togetherwemove in a bid to encourage the world back to mass participation events after the industry hit some big hurdles during the COVID-19 pandemic.
We recognise your challenges and have created an inspirational video and marketing toolkit for running events across the globe as you entice runners back to in-person events. It aims to remind runners and supporters of the joy of taking part together; overcoming adversity together; and the wonderful achievements and experiences that mass events provide.
As always, it would not have been possible without collaboration. A huge thanks to Abbott World Marathon Majors for supporting this initiative, Steve Cram for the voiceover and the others listed below who were involved in various ways.
Whenever you use any of the elements on social media please remember to use #togetherwemove
The various elements of the kit are available for download below and include:
This version includes an introduction from AWMM Race Directors and CEO and a generic end-frame which directs the viewer to look for further information. That information should be supplied within the email or post where the video is available. Likely in the form of a link to the relevant web address.
This version is the same as the above but without the introductions.
This is purely a video. No introductions or end-frame and acts as standalone film.
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